While I was teaching French at West Virginia University, I organized and directed the department’s annual French Cabaret — an evening where students performed poems, songs, and short films in French. It needed a poster to fill the room, and a program to hand out at the door. So I got to work!
The marquee lettering, the singers in the spotlight, the fleur-de-lis — all of it was built from scratch in Adobe Illustrator rather than assembled from stock art, which meant the poster and the program could share one visual world instead of just one logo.
The program folded down to a half sheet and carried the full running order: every performer, the piece they were doing, and the class they came from, alongside their instructor’s name. The back was a thank-you and a pitch to join the French Club, in both French and English.
Features
Poster illustrated and laid out in Adobe Illustrator at 11 × 17
Folded two-sided program with the complete lineup including performer, piece, and course
Color poster and grayscale program built from the same artwork, so the handout printed cheaply
Gallery
